Фирменный стиль Alenti Group
Южно-Африканская Республика
17.02.2017 | Срок выполнения — 1 месяц | Бюджет — 350 000
Alenti Group — крупнейший трейдинговый холдинг
в Южно-Африканской Республике
Общий логотип холдинга
Логотипы для различных подразделений
Визитные карточки
Фирменный бланк
Банковская карта
Папка для бумаг
Конверт
Авторы: Сархан Громов (арт-директор, дизайнер),
Никита Волков (дизайнер), Денис Аникин (менеджер).
Процесс создания

Выясняем потребности и предпочтения, накидываем варианты.
Арт-директор выбирает несколько направлений готовим презентацию.

Concept #1
Rainbow graph

The main goal for our group in this concept was to create a bright, friendly and bold logo, that will be different from other bank / trader / financial groups logo. So we decided to use set of bright strokes in form of graphs.
Concept #2
Typographic logo

As second concept, we decided to make a unique typographic sign, using self-made geometric grotesque-like font.
Concept #3
Flag sign

Our next idea was to collaborate few symbols to work together as a complete sign. So we decided to connect a graph and a flag to create a sign which will display leadership and success as main message.

We want to promote this concept as studio's choice.

Concept #4
Graph stamp

Also, our second design group decided to create more "graphical" logo, which looks as stamp due to its round form and text position. It also works as good attention-magnet because of its bright colors and unusual form.
Concept #5
Heraldic concept

One of the concepts was made the way to give us ability to change one of its parts according to department it presents. For now we are presentating you three of them as an example: Alenti Group, Alenti Academy, and Alenti Exchange.
Клиент утверждает «Флаг». Готовим деловую документацию.
Передаем фалы в производство.
Быстрый заказ услуги
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